Tag Archives: referrals

Circle back to those who refer work to you

I get a lot of requests to do BuddyPress and WordPress dev work, and I can only take a fraction of that work myself. So I end up referring a lot of work to other developers. Sometimes I hear back from the client that one of the referrals worked out (or didn’t). Unfortunately, it’s very rare that I hear from the developer himself about it.

It’s unfortunate not because I need the gratification (although it’s nice to hear “thanks for the referrals” sometimes). It’s unfortunate because I want to be a good referer. I read every job inquiry carefully, and I try to make good matches between inquiries and what I know about the developers on my list. I look at how big the job will be, what kind of work it is (plugin dev, theme work, troubleshooting, etc), what field the client comes from (education, journalism, retail, etc), and other stuff like that, and match it up with the devs I think would be best for (and would most enjoy) that particular referral. When I never hear back from these friends, I don’t have the data I need. Stuff like: If you refused the job, why? Too busy? Not the kind of work you generally like to do? Did the referral make your lousy-client-sense tingle? If you took the job, how did it go? Was the client good to work with? Should I continue to send work like this?

So please: if you know that one of your client inquiries came from a friend’s referral, ping that friend at some point down the road. The more info you share, the better the referrals you’ll get from me.

As a side note, I’ve been chatting privately with David Bisset about coming up with systematic solutions to the kinds of problems I’ve described here (among others). But in the meantime, an occasional email will do the trick :)